Forum Thermomix
News => News about Thermomix => Topic started by: gertbysea on December 02, 2011, 11:00:51 am
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OMG did anyone else spot an Aussie consultant at Harvard? At 4:58 minutes into the VDO at Harvard is one of Australia's successful consultants . Don't blink.
http://www.superkitchenmachine.com/2011/15460/thermomix-usa-harvard.html
What fun.
Gertbysea
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I am curious as to why the TMX is not sold in the USA. I would have tought that there would be a good market for it there.
JB
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Hi Julia -- in truth the market is not as great as one would think :-\. There are a few reasons for Thermomix not being available in the USA and they are varied in scope :-X. I so hope this fact turns around during my lifetime so I can announce the news on http://SuperKitchenMachine.com when it does ;)
... H.
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Hi TB and thanks for your reply. Yes, I started following your blog when I got my TM in October and I agree that would be great if the US took to it. Slowly, oh so slowly, it is catching on in the UK but we have a long way to go before we can match other European countries such as Spain and Italy and the enthusiasm in Australia is just amazing!
JB
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I can give you something of an answer.
An earlier model of the Thermomix was sold in the US back in the '80s but it did not go all that well.
At one time there were many companies selling things via "party-plans" with demos in homes but that practice fell off rapidly once the internet came into being and people could order things online without all the hassle of someone trying to promote a product.
I used to cater parties back in the late '70s until the early '90s for Tupperware, Princess Homegoods, Pampered Chef, Avon, Mary Kay, Amway, Creative Toys and etc.
Very few folks that I knew remained in the business after the mid-1990s. Too often the goods were overpriced, compared to bargains in superstores like Walmart and could be found at a discount online (Pampered Chef, for instance).
I guess the buying public just got burnt out on this type of sales promotion. Few women are now stay-at-home moms and when they get home from work they want to put their feet up and not have to schlep off to someone's home to get a sales pitch.
Also the economy is still too iffy for most people to spend that much on an appliance, even though it would eventually save them money. California has been hit hard. A neighbor down the road just got a notice that her hours (high school teacher) are being cut back in January.
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Thanks for the reply andie. Sounds just the same as the UK, so maybe that is why they are not very well known here.
JB